Penny-approved essentials, loved by pups everywhere
These essentials earned Penny’s tail wag, which is basically our gold standard.
Meet Penny
Chief Product Tester.
Snack Enthusiast.
Professional Napper.
I’m a red rough Brussels Griffon based in Melbourne. My job? Test every bowl, lead, and toy I can get my paws on — so your dog only gets the good stuff. I take this role very seriously (except during nap time).
See Penny on the job
Penny’s Pack-N-Sip
Tested on trams, prams & Brunswick beer gardens
This bowl goes wherever I do. It clips to anything, pops open in seconds, and holds enough water for a proper post-walk gulp.
✅ Clips to bags, belts, or prams
✅ Folds flat & light for travel
✅ Food-grade silicone, leak-proof
✅ Approved by one very fussy Griffon
✅ Folds flat & light for travel
✅ Food-grade silicone, leak-proof
✅ Approved by one very fussy Griffon
2 FOR $19.99
How it works
Every drop tested. Every wag earned.
Step 1
Penny plays
Long walks, muddy parks, coffee runs.I don’t hold back.
Long walks, muddy parks, coffee runs.I don’t hold back.
Step 2
We rate
If it flops, it stops here. If it holds up — it earns a tail wag.
If it flops, it stops here. If it holds up — it earns a tail wag.
Step 3
You shop
Only gear that’s truly Penny-Approved hits the site.
Only gear that’s truly Penny-Approved hits the site.
